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How to do Lead Nurturing Right

Webbiquity

Marketing automation provider Marketo has just published The Definitive Guide to Lead Nurturing , a white paper that provides real value, covering the lead nurturing process from the basic how and why through ROI measurement. The guide itself is well-researched, clearly written and highly practical.

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How (and Why) to Do Lead Nurturing Right

WebMarketCentral

Marketing automation provider Marketo has just published The Definitive Guide to Lead Nurturing , a white paper that provides real value, covering the lead nurturing process from the basic how and why through ROI measurement. The guide itself is well-researched, clearly written and highly practical.

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Marketing Automation Trends for 2010

LeadSloth

Manager, Inbound Marketing, Marketo. Spammers Beware: As email clients and service providers adopt features similar to those in Other Inbox , making it nearly impossible to email people you don’t have explicit opt in preferences from. 2009 was the year in which Marketing Automation really took off. The Contributors. Marketing has none.

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The Best B2B Lead Gen Campaigns for Every Channel

Hubspot

A Marketo study pegged social media conversion at 1.95%, vs. inbound at 3.82% , after studying more than 4,000 user account's data. A Marketo study pegged social media conversion at 1.95%, vs. inbound at 3.82% , after studying more than 4,000 user account's data. What is the conversion rate of social media?