An Email is Not a Campaign: the Case for Integrated Marketing
The Point
FEBRUARY 16, 2017
The reality of life as a professional marketer is that there is rarely, ever, enough time, budget, resources or bandwidth to plan, design, build, launch and manage every campaign as we would if we could. Add the offer to the ad rotation in your Google AdWords campaign. Create a banner ad to use in retargeting and on your Website.
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