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An Email is Not a Campaign: the Case for Integrated Marketing

The Point

The reality of life as a professional marketer is that there is rarely, ever, enough time, budget, resources or bandwidth to plan, design, build, launch and manage every campaign as we would if we could. Add the offer to the ad rotation in your Google AdWords campaign. Create a banner ad to use in retargeting and on your Website.

Campaigns 223
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Four Responsive Email Layouts

Online Marketing Institute

It’s a viable tool for addressing usability in the mobile view by hiding low-priority or mobile-unfriendly content, but it doesn’t address bandwidth concerns. Invite your friends” banner disappears. SPONSOR MESSAGE: Search, social, and mobile marketing – How to integrate SEM with emerging media channels. Hilton HHonors.