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B2B Marketing Fast Fixes

WebMarketCentral

The slowdown across some sectors of the economy is forcing B2B marketers to pull back on spending, yet continue to produce great results (or else). If your website is still optimized for the same keywords as 18 months ago (or longer), now is a good time to re-validate your key search phrases. Here are the highlights from the webinar.

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25 of the Best Web Presence Optimization Guides of 2012

Webbiquity

Kaci Bower reports on MarketingSherpa research showing that “while three quarters of organizations think integration of SEO and social is essential,” less than half of marketers are integrating these tactics (much less content optimization, PR and SEM). ” SEM + SEO [PRESENTATION] by e-Strategy Trends.

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10 Rules for Thriving at an Agency

Directive Agency

I thought I figured agency life out, but oh was I wrong. Build relationships with the thought leaders in the industry. Research validates the viability of certain ideas before we jump down the rabbit hole. I use it for everything from documenting how to do a certain shortcut in AdWords to creating a list of To Dos for the day.

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Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

Work with Big Brands, Funded Startups and B2B’s to drive huge growth online. Valid current testimonials – Look for agencies who have testimonials where you can call past clients and ask for a reference. 2. Claims of “Google Certified” or “Google Partnerships” refer only to the Google AdWords service.