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What Is Earned Media?

ClearVoice

It’s when a journalist publishes or broadcasts an article that mentions your organization — or your client’s — in positive terms, earning the implied endorsement of that journalist and the media outlet for which they work. Advertising on podcasts, social media sites, television commercials is all examples of paid media.

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YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

While YouTube no longer declares itself a place to “broadcast yourself,” that vibe is still alive and present on the site. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today.

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article thumbnail

YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

While YouTube no longer declares itself a place to “broadcast yourself,” that vibe is still alive and present on the site. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today.

Youtube 52
article thumbnail

YouTube Is Chasing Hollywood—But It Should Worry About Its Homegrown Stars

readwrite

While YouTube no longer declares itself a place to “broadcast yourself,” that vibe is still alive and present on the site. The scripted comedy, about a high school in the near future where students participate in competitive video games, rivals the style, quality, and writing of many half-hour shows on television today.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Sure, it sounds weird at first, but “simulcast” – a portmanteau of “simultaneous and broadcast” – probably sounded funny when it first hit the national lexicon in the late 1940s. Advertorial (4). The Sweet Spot: We’re all ‘smarketers’ now - Follow the Lead , July 8, 2010 Sam Zales. Mayflower Marionette Gets It All Wrong.

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