Remove Advertising Remove Advertising ROI Remove API Remove Business to Business
article thumbnail

B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. The 2023 CMO’s Guide to Email Marketing from Litmus shows that the return on investment when it comes to email marketing is 36:1.

article thumbnail

Top 10 B2B Database Providers For Your Business (for Mid-markets)

SalesIntel

Main features: 250 public and private data sources 100+ business-to-business characteristics Website intent signal optimization Social media advertisements are immediately synchronized. UpLead G2 Rating: 4.7/5 High Service Costs The cost of services directly affects your business’s return on investment (ROI).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best B2B Marketing Agencies: Top 10 Choices for 2023

Single Grain

They leverage paid search marketing, e-commerce management, Google Ads audit, display advertising, and LinkedIn Advertising to promote your business. Why Choose Disruptive Advertising? They focus on minimizing cost per lead and cost per order to deliver the highest ROI on your B2B marketing campaigns.

article thumbnail

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

API: Application Programming Interface. APIs allow an application to extract information from a service and use that information in their own application, or sometimes for data analysis. APIs facilitate the data needed to provide solutions to customer problems. Learn more about how marketers can use APIs here. See SaaS.).

article thumbnail

The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

3) Application Programming Interface (API). APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. APIs facilitate the data needed to provide solutions to customer problems. 6) Blogging.

article thumbnail

Digital Marketing Terms – 60+ Terms Explained and Simplified

Magisto

Advertising – Promoted content on social media. That’s when you invest money to promote a social media post, so it gets more reach and more engagement with a particular audience. API (Application Programming Interface) – Relative to computer programming. Back to top).