Where Does Martech Fit in the Creative Agency Triumvirate?
ClearVoice
OCTOBER 26, 2020
The marketing technologist works with the art director and copywriter on the specific mediums in which to create and publish content, how to pinpoint and target the right audiences, and how to accurately track and analyze crucial data related to KPIs, metrics, and high-level OKRs. Creative agency triumvirate collaboration. ContentStudio.
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