Remove Advertising Mediums Remove Multi-Channel Remove Multi-Touch Attribution Remove SME
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Sales Pipeline Radio, Episode 313: Q & A with Dana Lombardo & Kelly Webb @Keyfactor

Heinz Marketing

We don’t stick in one area, but leveraging the events channel to drive revenue for Keyfactor. We bring a Keyfactor SME, of course, and our executives so it’s more peer to peer, but no presentations, no product pitches. Thank goodness for kind of the multi touch attribution as well, right?