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What is a digital events platform and how can it help you?

Martech

“With the rare exception of a Hamilton on Disney+, there’s a reason why live Broadway shows videotaped and then shown on a screen never has [sic] been really successful — much is lost in the translation to a different medium.”. Indicates engagement, and could indicate BANT (budget, authority, need, timing) if questions are written to do so.

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Sales Objections: Face and Defuse

Belkins

Sales objections: It’s in the BANT. Most common objections in sales stem not from the prospects’ individual opinions about your product, but from a simple concept: Budget , Authority , Need , Time (or BANT). First and foremost, your prospects care about the well-being of their company.

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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

A = Authority: Determines whether your prospect has the authority to make a purchasing decision. N = Need: Determines whether there''s a business need for what you''re selling. T = Timeline: Determines the time frame for implementation. The BANT formula was originally developed by IBM several decades ago.