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Media Buying 101: What It Is and How It Works [+15 Platforms to Use]

Hubspot

Rex Gelb , director of advertising and analytics at HubSpot, says one of the biggest mistakes brands make is not thinking through their marketing goals. Think Google Adsense and Facebook Audience Network. Google Display & Video 360. Inside the Google Marketing Platform, you'll find Display & Video 360.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns. Techjury ) Publishers earn 68% of the revenue when using AdSense for content. Statista ) Conversion rates can be boosted beyond 40% by combining similar audiences with display remarketing campaigns.