Hubspot

JANUARY 6, 2020

The MQL's Irrelevance. As a result, the MQL in the traditional sense will be irrelevant, as Gartner predicted in 2017. As more consumers cut the cord to cable, it is becoming harder to reach audiences with traditional brand-building ad campaigns. 6 Things Marketers are Watching in 2020. New and Evolving Email Strategies.

Marketing AI 91

Marketing AI Lead Ranking Work Management Marketing Management 91

SendX

SEPTEMBER 9, 2018

Web Push notifications offer significant advantages over other marketing channels like email, SMS, SEM, or PPC. Adding to WebSite or Web-app. Adding SendX Web Push Notification script is straightforward. That said, we push really outperforms other channels like email and SMS in certain scenarios. Frequency & Timing.

CTR 150

CTR A/B testing Opt-in Click Rate 150

Online Marketing Institute

JULY 31, 2009

They have added new capabilities for delivering highly personalized direct mail, SMS/voice reminders, and on-demand fax and RSS delivery – interesting stuff that, while I’d need to talk to a client or two to be convinced of their specific usefulness, show that Eloqua is delivering a broader range of lead nurturing, drip marketing capabilities.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40