Ad Exchange Linkedin Online Lead Generation Sales Leads 
Lead Forensics
NOVEMBER 23, 2023
For example, they may find your site after seeing a blog post on LinkedIn that offers advice on a topic they are interested in. They may then be encouraged to hand over their name and email address in exchange for a white paper. You may choose to offer an incentive in exchange for their information, such as a downloadable resource.
Optinmonster
DECEMBER 14, 2021
Usually, this is done by offering a freebie (like a coupon, downloadable, or other enticing items) in exchange for an email address. Lead generation tools will then collect the email address so you can follow up with your leads and begin the process to convert them into paying customers. We know, it’s a lot.
Expert insights. Personalized for you.
52 
Let's personalize your content