seo.co

OCTOBER 12, 2021

Since their sole purpose is to collect and exchange links, Google views these types of sites as ugly and irrelevant, and any links you post there will be counterproductive for your campaign. What does Google mean when they say, “any links intended to manipulate PageRank”? Google says, “ Buying or selling links that pass PageRank.

Ideal Customer Profiles 111

Ideal Customer Profiles Profiling PageRank Ad Building 111

seo.co

FEBRUARY 16, 2023

In order to win in online marketing, your content marketing strategy should include at least (perhaps more) two easy steps: Create great onsite content with content marketing (which we have discussed at length before) Promote that onsite content. Make it a value exchange. Use the appropriate medium.

Paid Content 105

Paid Content Promotion Top of Funnel Content 105

seo.co

MARCH 30, 2022

You could also be more direct, and ask them to share it if they think the content is valuable—this is especially powerful if you’ve added something new to the conversation. Make it a value exchange. When making your request, make sure to play up the fact that this isn’t a favor; it’s a value exchange. Exchange agreements.

Paid Content 98

Paid Content Webinar Metrics SEO Ad Building 98