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Exciting new tools for B2B prospecting

Biznology

Companies such as InsideView and Leadspace are developing solutions in this area. American Express’s foreign exchange software division identified “opened an office in a foreign country” suggests a need for foreign exchange help. Social networks, especially LinkedIn, are rapidly becoming a source of marketing data.

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B2B Lead Management Market Heats Up

Online Marketing Institute

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. That I’m sure to hear about them since I know I’ve missed adding many to this list.) Here’s the problem.