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New technologies are transforming the insurance industry — here’s how to innovate now

Salesforce Marketing Cloud

With insurtech, everyone — from underwriters to brokers to policyholders — immediately benefits. This could mean focusing on value (like Warby Parker), personalization (like Netflix), or efficiency (like Amazon). It frees carriers and brokers to be more human. Read about the digital imperative in insurance.

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4 New Marketing Fundamentals Impacting the B2B SEO Professional

KoMarketing Associates

In Forrester Senior Analyst Anthony Mullen’s new report, “ Emerging Touchpoints Require A Marketing Mind Shift “, he identifies four fundamentals marketers must realize, in order to succeed in today’s technology and information-rich environment. Agents Broker Brand Relationships. Value is the Currency.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce Marketing Cloud

Benefits of account-based selling How account-based selling works 4 account-based selling best practices Getting personal: Customizing your ABS strategy Metrics that matter in account-based selling Tee up for success See how Sales Programs from Sales Cloud helps reps win more — and win bigger — within the flow of work.

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2022 BEST SOFTWARE LIST

TrustRadius Marketing

Monitor and manage work-life balance and professional relationships with personal insights. Monitor and manage work-life balance and professional relationships with personal insights. Connect with vital partners such as accountants, brokers, and financial providers. Help the user work smarter. LEARN MORE. LEARN MORE. LEARN MORE.

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2022 BEST SOFTWARE LIST FOR ENTERPRISE

TrustRadius Marketing

Monitor and manage work-life balance and professional relationships with personal insights. Monitor and manage work-life balance and professional relationships with personal insights. Connect with vital partners such as accountants, brokers, and financial providers. Help the user work smarter. LEARN MORE. LEARN MORE. LEARN MORE.

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2022 BEST SOFTWARE LIST FOR MID-SIZED BUSINESS

TrustRadius Marketing

Monitor and manage work-life balance and professional relationships with personal insights. Monitor and manage work-life balance and professional relationships with personal insights. Connect with vital partners such as accountants, brokers, and financial providers. Help the user work smarter. LEARN MORE. LEARN MORE. LEARN MORE.