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From B2G to B2A to B2S: Data-Driven Marketing to Federal Agencies

Bluetext

If you are already marketing to “the government,” you understand that winning government contracts is a long sales cycle. This blog post is about those 2-5 years. Winning government contracts is not as simple as pointing your existing sales and marketing engine at a new target. Begin with the End Goal in Mind.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. It ain’t United Way.

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Social Pros 8 – Ian Greenleigh of Bazaarvoice

Convince & Convert

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. It ain’t United Way.