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Versium Guarantees Improved Conversion Rates With Its New, Automated Predictive List Builder Service

Versium

Harnessing the power of predictive analytics and Versium’s LifeData®, marketers can build highly targeted prospect lists for multichannel campaigns based on projected conversion rates. The predictive analytic models pinpoint the most likely converters, yielding conversion rate improvements as high as 400 percent. About Versium

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PODCAST: Deep Dive Into Data

DealSignal

It can corrupt your process, and it can corrupt your trust between sales marketing. My process has been destroyed. Bad data can upset salespeople and if they get a ream of bad data they could lose trust in the marketing organization. So, bad data can corrupt your systems. How do we tune that? How do we optimize that?