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Pardot Offers Refined Demand Generation at a Small Business Price

Customer Experience Matrix

It also limits database customization to adding user-defined fields to the prospect table. By comparison, limited versions cost $1,500 per month for Marketo and $1,000 for Manticore Technology , and both charge $2,400 per month for their cheapest complete offering. This pricing is low even among SMB demand generation systems.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Most recently, Marketo just announced their lead management solution. 4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Here’s the problem.