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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

These methods are becoming less and less effective - email open rates are falling, response rates are falling, connect rates on phone calls are declining, etc. Posted by: C Jeffers | August 27, 2008 at 11:02 AM Hi Laura, Thank you for mentioning ActiveConversion in your post. I have checked out Hubspot and LeadLander.

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B2B Lead Management Market Heats Up

Online Marketing Institute

JULY 31, 2009

There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?” been geared towards *processes* -- they take the page tag data and tie it to individual people so that they can communicate with those people directly and effectively. Chances are, you will fail.

Enterprise Management 40
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