Remove Active Conversion Remove Customer Surveys Remove Funnel Advertising Remove Linkedin
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The Yelpification of B2B Enterprise Tech: Why All Reviews Are Good Reviews

Adobe Experience Cloud Blog

The funnel is dead, says May Petry, VP of Digital Marketing at HP, and social buying reigns instead. This process can be more effective than pay-per-click (PPC) ads or sponsored posts, as it allows active conversations in real-time that aid buyers in their research. Yelpification helps turn customers into advocates.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Takeaway : As mobile continue to rise as the preferred medium for users, marketers are increasing their advertising spends accordingly. . MassPlanner. .