Adobe Experience Cloud Blog

MARCH 16, 2015

Here are the steps they took: Established up front goals for band awareness—MQLs, sales and marketing alignment, measurable impact on ROI, and they enabled sales and channel partners. Created a multi-channel lead generation program that would enable lead capture and nurture through Marketo. Created buyer personas and journeys.

Top of Funnel 48

Top of Funnel Paid Search Agency B2B Thought Leadership Multi-Channel 48

Martech

FEBRUARY 24, 2022

Consumers crisscross multiple online and offline channels, often from the comfort of their own homes, to research products and services and make informed purchase decisions. CS Reviews & RespondNow uses real people to aggregate and respond to online reviews for business owners to protect brand reputation using customized criteria.

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98

Engagio

MARCH 19, 2020

Well that all ends today (cue drum roll)… with Channel Activity Digests. This is probably the first time you’ve ever heard the phrase “Channel Activity Digests,” but I promise this will become your favorite phrase (it 100% is mine!). Activity – Engagement with a prospect or customer (attended, submitted form, etc).

Activities 62

Activities Advertising Channels Multi-Channel Webinar Metrics 62

Engagio

MARCH 19, 2020

Well that all ends today (cue drum roll)… with Channel Activity Digests. This is probably the first time you’ve ever heard the phrase “Channel Activity Digests,” but I promise this will become your favorite phrase (it 100% is mine!). Activity – Engagement with a prospect or customer (attended, submitted form, etc).

Activities 62

Activities Advertising Channels Multi-Channel Webinar Metrics 62

Engagio

MARCH 18, 2020

Well that all ends today (cue drum roll)… with Channel Activity Digests. This is probably the first time you’ve ever heard the phrase “Channel Activity Digests,” but I promise this will become your favorite phrase (it 100% is mine!). Your webinar channel is a great example.

Activities 62

Activities Advertising Channels Multi-Channel Webinar Metrics 62

Engagio

MARCH 19, 2020

Well that all ends today (cue drum roll)… with Channel Activity Digests. This is probably the first time you’ve ever heard the phrase “Channel Activity Digests,” but I promise this will become your favorite phrase (it 100% is mine!). Activity – Engagement with a prospect or customer (attended, submitted form, etc).

Activities 62

Activities Advertising Channels Multi-Channel Webinar Metrics 62