Act-On, Direct Marketing, Emarketing and WOM

B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding

markempa

MARCH 30, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. B2B must stop copying B2C - we’re not Coca-Cola, Disney or McDonalds - so let’s stop acting like it! They have it wrong. " - Field of Dreams.

Word of Mouth

Word of Mouth Lead Generation WOM B to B

B2B Lead Generation Blog: How to leverage word of mouth for more leads

markempa

MAY 25, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. To be effective at word-of-mouth (WOM) he recommends, "a word-of-mouth process” (WOMP). Be visable. Be visable.

Word of Mouth

Word of Mouth Lead Generation Sales Qualified Leads WOM

B2B Marketing Zone

B2B Lead Generation Blog: Word of Mouth Marketing relies on reputation not branding

B2B Lead Generation Blog: How to leverage word of mouth for more leads

Webinars

Stay Connected