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Personas in A/B Testing: A Customer Research Blueprint for High Quality Experimentation

Convert

AUGUST 24, 2022

After that, it gets pasted on a wall in the office or stuck to flashy slides, never to inform marketing efforts or inspire experimentation hypotheses. Top of those facets is marketing and communications. So, to fill in those blanks, some marketing teams build semi-fictional profiles of these target customers.

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48 Content Marketing Tools to Make Your Life Easier

Single Grain

JUNE 10, 2021

Content is definitely the future of marketing. Check out these content marketing stats: Content marketing costs 62% less than traditional marketing and generates 3x as many leads. . 70% of marketers are actively investing in content marketing. TABLE OF CONTENTS: ↓ What Is Content Marketing?

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Personas in A/B Testing: A Customer Research Blueprint for High Quality Experimentation

48 Content Marketing Tools to Make Your Life Easier

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