Behind the Brilliance: Using Revenue Operations to Achieve Alignment
Engagio
APRIL 2, 2020
Bloomreach is a digital experience platform, and we sell to enterprise companies — our buyers are a lot of IT, ecommerce, and merchandising teams. From a marketing perspective, right now we’re working on understanding the earliest stages of the customer journey. And eventually, all of those interactions add up to make them MQL or MQA.
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