B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline
NetLine
AUGUST 2, 2023
Source: Forrester Some of the lead types that have featured in versions of this model include: Inquiries (INQs): As the name suggests, these are leads that have come as the result of direct contact from potential customers. As a result, some may argue that ABM doesn’t quite align with the traditional understanding of B2B lead generation.
52 
Let's personalize your content