The Power of Persuasion: 3 Psychology Principles for B2B Marketers
Engagio
SEPTEMBER 10, 2018
ABM ads can be a great way to provide the necessary high-level awareness. In a study on banner ads , college-aged students were asked to read an article online while banner ads were displayed. The rate of uptake ideas increases as the number of people adopting the idea increases. This is how fads and trends start.
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