Valasys

MAY 10, 2021

On the 4 th of May 2021, Demandbase announced two major acquisitions including integration with InsideView into a broad B2B go-to-market offering and with technographics provider DemandMatrix. These acquisitions are following Demandbase’s acquisition of ABM orchestration & analytics platform Engagio in June 2020.

DemandBase 52

DemandBase Account Based Marketing Acquisitions ABM 52

Customer Experience Matrix

AUGUST 18, 2016

This was a huge project with the almost insanely ambitious goal of making sense of the ABM vendor landscape. What made it challenging wasn’t just gathering detailed information on 40 vendors but the variety of the vendors serving ABM needs. But if nothing else, the report helped to clarify my own thinking about ABM technologies.

Work Management 120

Work Management Marketing Automation Services Marketing Management Account Based Marketing 120

SalesIntel

JUNE 16, 2023

It positions itself as a real-time data intelligence search engine rather than a mere database, aiming to differentiate itself from competitors like ZoomInfo. Main features: 250 public and private data sources 100+ business-to-business characteristics Website intent signal optimization Social media advertisements are immediately synchronized.

Comparison 52

Comparison Pricing Price Ideal Customer Profiles 52