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MAY 12, 2023

Google Optimize, a powerful tool for website optimization and A/B testing, has long been a go-to solution for advertisers seeking to enhance their online marketing strategies. What happens to all of those tests you’ve built? How do you maintain access to all the data that’s accumulated through your variety of tests?

Advertising Agencies 52

Advertising Agencies A/B testing Advertisements Advertising 52

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OCTOBER 27, 2020

If you are like me and most CROs and CMOs, SaaS tools are like shiny diamonds that attract us with the promise of riches in the currency of increased conversions with the bonus of making our jobs easier. But it takes some analysis to determine if this is the case. It is a monster of a tool, sophisticated, with a price tag to match.

A/B testing 101

A/B testing Optimization Enterprise Management Budget Programs 101

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SEPTEMBER 22, 2021

By A/B testing elements of your Shopify site so that they convert better, you can make every visitor far more valuable. But how do you get started with A/B testing and which platform integrates well with Shopify? In today’s article, we’re going to walk you through the top A/B testing tools that you can use with your Shopify store.

A/B testing 95

A/B testing Budget Programs Paid Search Agency Tools 95

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NOVEMBER 2, 2020

The right A/B testing software can help you generate more leads and sales and maximize the potential of your landing pages. With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? How can you find the best A/B testing platform to optimize conversion rates?

Conversion Rate 90

Conversion Rate Marketing Automation Services Budget Programs Marketing AI 90

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MARCH 13, 2024

In searching for your perfect-fit A/B testing tool, simply comparing price tags and feature lists won’t cut it. By the end of this guide, you’ll be able to invest in an A/B testing tool that dovetails seamlessly with your unique needs. Then, we cover the consciousness quotient (CQ) of the tool vendor.

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52

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JULY 18, 2022

Did you know there are over 50 A/B testing tools on the market? You don’t need to break the bank or go with the category leader if you want your testing needs met. Consider what kind of optimization challenges you face on the regular – the best A/B testing software for you should match your needs and budget. But first….

Budget Programs 98

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DECEMBER 8, 2023

The A/B testing tool market is bursting at the seams in 2024, with over 50 options to choose from. The recent sunset of Google Optimize has created a void in the market, prompting a surge of new tools as vendors eagerly step in to offer their solutions. Tools are but a very small piece of your optimization puzzle.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52