article thumbnail

Fast Growth Marketing: From 0 to 500,000 Users

markempa

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). Jim: One of my marketers came up to me as we were naming the company, and we were looking at a bunch of different names like Jigsaw. Jigsaw was a great acquisition.

Jigsaw 120
article thumbnail

7 Creative Landing Page Ideas to Inspire Your Next Campaign (With 14 Examples)

Unbounce

In fact, niching down your campaign is actually better for qualifying leads. If you have a few different ideas and want to find out which approach is best, you can run A/B tests on several versions of your landing page to see which converts best. Your landing pages shouldn’t be one-size-fits-all. That’s where Smart Traffic comes in.