Convert

FEBRUARY 13, 2023

Here’s a short discussion between Rishi Rawat and Lorenzo Carreri that sets the tone for what’s to come: This is also where the idea of A/B testing is a game-changer. Cause: From Ton Wesseling’s LinkedIn Post A/B testing cuts down the uncertainty inherent in big pivots. A/B testing is your safety net!

A/B testing 52

A/B testing Paid Search Agency Lead Ranking Advertising Agencies 52

B2B Digital Marketer

APRIL 8, 2021

So if they’re already busy building campaigns and running AB tests and writing copy and all those things, but they’re not quite sure if this is where they should be spending their efforts, right. We could actually run the test, do it in a way that’s not intrusive to customers. We’ll test it along the way.

Marketing AI 52

Marketing AI Marketing Strategy Marketing & Strategy B2B Marketing 52

Metadata

MARCH 18, 2021

We made a test of this for a 300, 500-person classes in Stanford and MIT. Then I went to London to do consulting. That’s the first condition.” ” Segment style, all data driven AB test. It was a bit delusional frankly, the moment when we finish this AB test to Segment and Guillaume.

Marketing Automation Services 52

Marketing Automation Services Budget Programs B2B Work Management 52