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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

With the help of marketing automation tools, emails can be optimized for mobile phones and tablets, and marketers can monitor, test, and react to how customers interact with their mobile apps. f) A/B Testing. They can also test content on landing pages, social ads, display ads, and more based on the market & audience segmentation.

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Here is how pros do conversion rate optimization

Kevin Indig

In this guide, which I wrote with some of the best conversion experts in the world, I show you how to leverage Interactives, think about Surfaces and Levers and build a conversion testing system that slowly but surely iterates towards wins. Testing is part of the Scientific Method, an iterative way to learn and understand.

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Want to thrive with martech and marketing operations? Check out these 75 amazing MarTech sessions

chiefmartech

We reorganized the conference around the theme of martech is marketing , drawing upon over 300 proposed sessions from experienced practitioners and industry experts, to assemble a top-notch educational program that connects the dots between world-changing marketing technology and world-class marketing leadership.