Optinmonster

MARCH 4, 2024

When competing in a market with cutthroat competition, staying ahead of the curve means constantly seeking ways to improve and optimize. That’s where split testing, or A/B testing, comes into play. It shows you if your marketing is working and where you can make changes to improve its effectiveness.

Multivariate analysis 82

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 82

Valasys

JULY 1, 2021

The Ultimate Guide to the B2B Marketing Automation Solutions. Marketing automation solutions have become a must-have for modern B2B marketers particularly as the marketers are headed to explore new avenues alongside the dawn to the next normal. Learn More: Marketing Automation: A Good or A Bad Idea.

Enterprise Management 52

Enterprise Management Marketing Management Marketing Automation Services Marketing Automation 52

ClearVoice

APRIL 14, 2023

Key performance indicators (KPIs) are the metrics that determine your content marketing success, but not all KPIs are equally important. In this article, we’ll explore the metrics that matter most for content marketing in 2023. They help track how well the content marketing efforts are contributing to the overall business goals.

Marketing Strategy 103

Marketing Strategy Marketing & Strategy Content Marketing Work Management 103

TrustRadius Marketing

OCTOBER 30, 2018

If your business is growing, you are most likely doing something right when it comes to marketing. You have your marketing automation and weekly blog posts down, your social media posts are all duly scheduled, and your PPC ads are set in place. Getting Big With Data: Predictive Analytics. Uses for Predictive Analytics.

Marketing Automation Services 53

Marketing Automation Services Enterprise Management Work Management Marketing Management 53

TrustRadius Marketing

OCTOBER 30, 2018

If your business is growing, you are most likely doing something right when it comes to marketing. You have your marketing automation and weekly blog posts down, your social media posts are all duly scheduled, and your PPC ads are set in place. Getting Big With Data: Predictive Analytics. Uses for Predictive Analytics.

Marketing Automation Services 53

Marketing Automation Services Enterprise Management Work Management Marketing Management 53

Paul Gillin

JANUARY 25, 2012

I recently spoke to Mark Schmulen, general manager of social media at the small-business-focused e-mail service provider Constant Contact about how to go beyond the Facebook wall and make the social network a practical and measurable small business marketing platform. It’s easier to test results that way, too.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50

Convert

NOVEMBER 2, 2020

The right A/B testing software can help you generate more leads and sales and maximize the potential of your landing pages. With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? AB Tasty takes an inclusive approach to A/B testing.

Conversion Rate 90

Conversion Rate Marketing Automation Services Budget Programs Marketing AI 90