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Click-Through-Rate: How to Improve CTR

seo.co

Increasing Click-Throughs for a Google AdWords Campaign. In a Google AdWords advertising campaign, you’re only going to pay for people who click on your advertising, up to your set budget. However, increasing your click-throughs on an AdWords campaign has a ton of other benefits.

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Complete Guide to B2B Marketing

Directive Agency

This person should have a solid understanding of how your financials work, while also have a creative side that allows them to think beyond just the AdWords interface. Here are some tasks they might do on a daily basis: Split test ad copy. A/B test landing pages. Content promotion via target outreach. Optimize bids.