Martech

OCTOBER 19, 2022

Advertisers use a Demand-Side Platform (DSP) — either via an agency or directly — to offer bids. The world-wide spending on programmatic advertising is projected to hit $314 billion by 2026, per Technavio. By 2026, 86% of overall digital advertising revenue will come from programmatic ads (Statista). In the U.S.,

Advertising Agencies 114

Advertising Agencies Paid Content Cost Per Thousand Advertisements 114

Huptech Web

DECEMBER 14, 2023

Companies are increasingly turning to digital marketing strategies to; Drive engagement Achieve measurable results Connect with their target audience The digital marketing industry is prеdictеd to reach $807 billion by 2026. The effectiveness of digital marketing efforts is oftеn quantifiеd and analyzed through a wеalth of statistical data.

Paid Content 52

Paid Content Statistics Paid Search Agency Advertising Agencies 52

Bannerflow

JANUARY 12, 2023

Recent findings show that by 2026, 86% of overall digital advertising revenue will come from programmatic ads. Behavioural data can help you drive content that resonates with your audience, maximising conversions and CTR. It uses sophisticated online targeting and web traffic data to target the right audience at an optimal price. .

Marketing & Strategy 52

Marketing & Strategy Funnel Advertising Digital Marketing Funnels Ad Frequency 52

Marketing Insider Group

FEBRUARY 5, 2024

MarketingEvolution) The demand for market research analysts is expected to grow 22% from 2020 to 2030. Demand Sage) An average American listens to 8 podcasts every week. Demand Sage) Over 62% of American consumers listen to podcasts. Demand Sage) Image Source: Demand Sage 84% of podcast advertisements are dynamic.

Paid Content 212

Paid Content Stats Marketing Budget Webinar Metrics 212

Digilant

AUGUST 10, 2023

The programmatic ad industry is rife with jargon and acronyms, but from an advertiser’s standpoint, there are just a few basics to know: Brands and agencies use a demand-side platform (DSP) to indicate which impressions they want to buy and how much they want to pay. percent CTR, exceeding its goal by more than 210 percent.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Digilant

AUGUST 10, 2023

The programmatic ad industry is rife with jargon and acronyms, but from an advertiser’s standpoint, there are just a few basics to know: Brands and agencies use a demand-side platform (DSP) to indicate which impressions they want to buy and how much they want to pay. percent CTR, exceeding its goal by more than 210 percent.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Ad Exchange 52

Single Grain

JUNE 21, 2023

Demand Sage ) As of 2022, LinkedIn is the seventh-fastest growing brand in the globe–they have an annual brand growth of 63%. Demand Sage ) 80% of B2B marketers use LinkedIn Ads. Demand Sage ) LinkedIn recommends having 300 followers before running an ad campaign. Demand Sage ) 2.7 Demand Sage ) 16.2% are female.

Statistics 98

Statistics Linkedin Advertisements Advertising 98