Martech

MAY 30, 2023

No personalization, no leads. It’s a new paradigm in 2023, supported by research. 56% of consumers expect offers to be personalized 100% of the time. And 83% of consumers are willing to share their data in exchange for a personalized experience. The question is how can marketers personalize campaigns at scale?

Cost per Acquisition 127

Cost per Acquisition Personalization ROAS Paid Search Agency 127

Single Grain

JULY 19, 2019

Inside the app, you make changes to title, meta description, title tag and body content, which are automatically reflected on your site: Choose your target CTR: Run the experiment for at least 15 days and Clickflow will show you how many more clicks you’re getting — and the revenue you’re gaining from the click increase. 6) Video Marketing.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

DECEMBER 6, 2019

Starbucks uses a gamified mobile app that draws on data like purchase history and location to get as personal as possible, allows customers to customize their drinks, and encourages further use with its rewards system – which skyrocketed their revenue to $2.56 billion: Dive Deeper: How AI Helps Add Personalization to Your Email Campaigns.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145