2016 FAQ Lead Nurturing 
LeadSquared
APRIL 14, 2016
Here are a few resources you could look at: Webinar on Lead Nurturing. 10 Lead Nurturing Lessons Only an Awesome Teacher Can Teach You. Lead Nurturing Process: A Smart Salesperson’s Guide to Getting It Right! Content marketing + lead nurturing is very effective when students are a target audience.
KoMarketing Associates
JANUARY 24, 2017
According to the 2016 B2B Buyer’s Survey conducted by Demand Gen Report, 69 percent of B2B buyers say the most influential aspect of a company’s website is content that speaks directly to their needs. According to Stone Temple , Google Quick Answers (or Answer Boxes) have grown from 22% in December 2014 to over 40% at the beginning of 2016.
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