seo.co

FEBRUARY 16, 2023

You could also be more direct and ask them to share it if they think the content is valuable—this is especially powerful if you’ve added something new to the conversation. Make it a value exchange. When making your request, make sure to play up the fact that this isn’t a favor; it’s a value exchange. Use the appropriate medium.

Paid Content 105

Paid Content Promotion Top of Funnel Content 105

seo.co

MARCH 30, 2022

Theoretically, your content should speak for itself; the whole idea behind inbound marketing in general is that if you offer enough value to people, they’ll naturally come to you. But as you’ll see, this isn’t exactly the case – especially in today’s crowded content market. Make it a value exchange. Exchange agreements.

Paid Content 98

Paid Content Webinar Metrics SEO Ad Building 98

Single Grain

FEBRUARY 10, 2020

Also known as split testing, A/B testing refers to the process of testing two variations of one specific element on your website, landing page, ad, etc. So how do you know which of those marketing channels (blog, social media, emails, paid ads, etc.) Inbound Marketing. Dive Deeper: What Is Inbound Marketing?

Top of Funnel 130

Top of Funnel Paid Content Lead Ranking Content Marketing 130