seo.co
OCTOBER 5, 2021
There’s no reason not to do this (and it happens automatically for most template-based CMS’s like WordPress). This may seem like a simple feature, but it’s one that’s commonly neglected and much more important than most people realize, because of the way PageRank ‘flows’ throughout a site.
seo.co
OCTOBER 4, 2020
Otherwise, you’ll run the risk of search bots getting confused; they may see two versions of your site and register them as duplicates, or they may search for nonexistent pages, or they may even rob you of your domain authority entirely—like what happened to Toys R Us in a major SEO blunder back in 2014. Utilize rel=canonical tags.
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