article thumbnail

4 Video Marketing Metrics You Can’t Live Without

Vidyard

then you’re probably with majority of marketers who do not frequently analyze their YouTube video marketing performance. This post is part of a series designed to help you successfully execute on a video marketing strategy using YouTube. This makes watch time a critical metric for your video marketing efforts.

article thumbnail

Joe Pulizzi: The Growth of Video Content and the Future of Video Storytelling in marketing

Vidyard

While attending the 2013 Content2Conversion conference in New York City it was clear that video content as “the next big thing” for content marketers continued to be a key message and theme. Video marketing trends with Alan Quarry Video Marketing Strategy: Selling your brand through video Why “Now what?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Ann Handley: Using video to amplify your content marketing programs

Vidyard

I was fortunate enough to catch Ann Handley during a rare moment when she was not surrounded by eager content marketers after speaking at the 2013 Content2Conversion conference a few weeks ago, and even more fortunate when Ann shared her current views on content marketing and video marketing for our thought leadership series.

article thumbnail

Video marketing trends with Alan Quarry

Vidyard

In this week’s Video Thought Leadership Series we’re talking with Alan Quarry , Chairman of Quarry Integrated Communications , who covers three critical trends and imperatives for video marketers. Why marketing teams are taking over video content creation. The Narrowcast Age of Online Video has Arrived.

article thumbnail

Video Marketing Strategy: Selling Your Brand Through Video

Vidyard

As marketers we understand that delivering growth requires the combination of strong direct marketing efforts and establishing and delivering consistently on our brand. Why marketing teams are taking over video content creation. The Narrowcast Age of Online Video has Arrived. Why “Now what?”