Remove 2013 Remove Linkbait Remove Optimization Remove Social Networks
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9 Invaluable Lessons From Failed Link Building Campaigns

seo.co

Around 2008, “linkbait” became a popular concept and people began publishing anything they could – whether truthful or not – just to attract links and attention. This update enacted severe penalties for over-optimization and low-quality link building practices. All major social networking sites use what’s known as “nofollow” links.