article thumbnail

Top medical communications companies: Choosing the best for events

SpotMe Blog

Planning and running successful events in the pharma industry involves managing multiple vendors, overseeing details, and executing a plan that’s cost-efficient and produces tangible results. With so much to manage, it is crucial to choose your partners carefully. Get our ultimate list.

article thumbnail

Best Marketing Books You Need To Read

Brightedge

Reading one of the best marketing books listed below is likely to change and improve the way you market. While there are many classic marketing books that could make a best-books list, the recommended reading list below focuses only on marketing books published within the last 5 years.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Merkel’s All-New B2B Group to Integrate Its Different Businesses

Valasys

On 7th September, one of the pioneer performance marketing agencies in the U.S.A, This strategic collaboration will boost and foster B2B brand creation and activation endeavors across the globe, which will equip marketers to develop cutting edge, end-to-end B2B marketing solutions. About Merkle.

article thumbnail

Under Pressure: How Content Marketing Has Transformed Marketing Strategies Since the 1950s

Content Standard

In “Pressure,” a new story from the Content Standard, we investigate the mounting pressure marketers are under to change how they connect with audiences. Learn how an evolution in the way we create, discover, and share information has fundamentally shifted enterprise marketing strategies. The Backstory.

article thumbnail

Pressure

Content Standard

In “Pressure,” a new story from the Content Standard, we investigate the mounting pressure marketers are under to change how they connect with audiences. Learn how an evolution in the way we create, discover, and share information has fundamentally shifted the way enterprise marketing teams operate. The Backstory.

article thumbnail

6 marketing attribution and predictive analytics platforms your organization should consider

Martech

With marketers facing increasing pressure to demonstrate the value of the budget they’re allocated for programs, marketing attribution and predictive analytics solutions are tailor-made for proving how tactics and media channels contribute to the bottom line. Target customers. Product overview.

article thumbnail

Best Practices for SaaS Lead Generation

SalesIntel

Several factors contribute to a successful company: strategic financial management, a value-aligned team, and the right systems and tools, to name a few. . Enter Software as a Service (SaaS) solutions. Decision – the lead is narrowing their focus and deciding whether this solution suits their needs.