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Converting B2B Leads Through Social Content: 3 Keys to Success

NuSpark Consulting

Information from eMarketer indicates that Facebook posts from brands that included images earned 87 percent of all engagements in 2014. In 2013, Buffer reported that Tweets with images earned up to 18 percent more clicks, 89 percent more favorites, and 150 percent more retweets. Statistics bear this out.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. B2B advertising spending on social media is forecasted to grow at an annualized rate of 21% through 2013. Marketers Put More Lead Gen Budgets Online by eMarketer. Are Twitter Followers Better Than Facebook Fans?