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B2B Category Creators Episode 9 Transcript

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We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. James McDermott: Sure.

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B2B Category Creators Episode 8 Transcript

Metadata

We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. James McDermott: Sure.

article thumbnail

B2B Category Creators Episode 8 Transcript

Metadata

We’re a customer data platform, started the company in 2013, launched the first product in 2014. Before that, I found a company called Insightera which is about website personalization. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. James McDermott: Sure.