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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

It's a Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. 54) Long-Tail Keyword. A long-tail keyword is a very targeted search phrase that contains three or more words. 95) Word-of-Mouth (WOM). 14) Churn Rate. 55) LTV:CAC.