2012 SEM Tagging Verticals 
Brightedge
JANUARY 13, 2020
It’s a very readable 300 pages and covers the customer journey, marketing planning, landing pages, blogging, SEO, SEM, social, paid display, email, and data and analytics. Learn more about VSO or Vertical Search Optimization. Use 3 images per post with image alt tags. By Sherri Rose, 2012. By Steve Krug.
Hubspot
OCTOBER 27, 2020
It's a curated collection of articles and resources that's perfect if you're short on time: each link has a straightforward explanation tagged by topic, so if you're not interested in, say, social media, you can skip over anything with that tag. How to Choose the Right Attribution Model for Your Vertical. SEO Courses.
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