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Can Focusing on Content Marketing Help the ASJA Survive?

Contently

The membership high-water mark was in 2012, but it has receded since then. The organization has also reemphasized advocacy for copyright protection. Content marketing is simply a new word for that despised 20th-century tool: advertorial,” she said.

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

Cutting corners or half-assing this exercise will do nothing more than lead you to produce advertorial dribble. Always Be Adding Value Absolutely don’t create a advertorial time drain. We ‘Heart’ It! In fact, for most businesses, it will be an utter waste of precious selling time that will not meet your expectations.