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New developments in B2B marketing list acquisition

Biznology

Traditionally, the first step in list development has been working with a list broker who has experience in your target audience category. Their process begins with constructing an ideal buyer persona by analyzing the client’s best customers, which can be executed by uploading a few hundred records of name, company name and email address.

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The Marketer's Guide to Pinterest SEO

Hubspot

In November 2012, Pinterest finally launched Pinterest business accounts, which make registering for a business account (or converting a personal account into a business account) easy and painless. Optimization! To get you started, below we’ll outline 10 great tips to optimize your business' Pinterest presence for search.