article thumbnail

State of B2B Content: 5 Trends That’ll Get You Promoted

Contently

Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” It has over 2 million subscribers across the newsletters and boasts an incredible 42 percent open rate.

article thumbnail

State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently

Way back in 2011, some employees at HubSpot had an idea. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.” It has over 2 million subscribers across the newsletters and boasts an incredible 42 percent open rate.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. Younger buyers rely more heavily than their older counterparts on social media as key influence in SMB purchasing decisions–but not by all that much.

article thumbnail

39 Fantastic Inbound Marketing Blogs You Ought to Be Reading

Hubspot

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. Mobile Marketing: 31% of Marketers Don't Know Their Mobile Email Open Rate. This blog is excellent for anyone trying to learn more about inbound marketing, but their content has an excellent focus for SMB marketers, in particular.

article thumbnail

38 Fantastic Inbound Marketing Blogs You Ought to Be Reading

Hubspot

In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. Mobile Marketing: 31% of Marketers Don't Know Their Mobile Email Open Rate. This blog is excellent for anyone trying to learn more about inbound marketing, but their content has an excellent focus for SMB marketers, in particular.