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State of B2B Content: 5 Trends That’ll Get You Promoted

Contently

B2B companies always have to think a step ahead. We analyzed the entire B2B industry, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. On Google, there are 260 million search results for “b2b technology.” ” There are only 214 million for “b2b software.”

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State of B2B Tech Content Marketing: 5 Trends That’ll Get You Promoted

Contently

B2B companies always have to think a step ahead. We analyzed the entire B2B content marketing landscape, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. On Google, there are 260 million search results for “b2b technology.”

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10 Trends that Shaped Digital Marketing in the 2010’s

Full Circle Insights

Since 2011, marketing technology has evolved from a small group of vendors to a global $121.5 The key statistic, Rizzardini said, is search interest in “near me” has increased over 34x since 2011 and continues to accelerate. ”As MQL vs Revenue-Based Demand Planning. State of B2B Full-Funnel Measurement. Got CMO Skills?