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B2B marketers are stumbling in the dark

Online Marketing Institute

A new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Make sure they capture all lessons and share them.Start a wiki. Theyre missing out on a hugely powerful asset. Revise those job descriptions and reviews.

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Get the Most Out of Twitter Hashtags

Online Marketing Institute

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Social Media Mashable on Facebook Join Us! Twubs : Twubs, which we recently reviewed , uses a wiki system to help disseminate information on a hashtag. When something starts trending, What the Trend?

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