2010 Doubleclick Media Plans Personalization 
Content Standard
MAY 22, 2016
Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 percent, and comScore reports that the average person sees more than 1,700 banner ads in a given month.
Content Standard
MAY 22, 2016
Traditional media, like radio and print, suffered at the latter half of the decade, as TV became the cornerstone of many national media plans. According to Google’s DoubleClick network, today’s average ad CTR is 0.1 percent, and comScore reports that the average person sees more than 1,700 banner ads in a given month.
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